How to choose content for your blog
Are you stuck on what type of content you should post on your blog? There are so many post types you can use to help you find the right content that will engage your audience and help you convert visitors.
video content
Just because you have a blog doesn’t mean all content has to be written. You can also add video content. To help the search engine find your content, write a good description, fill in that alternate information, and give the video a relevant name. You can also add a transcript.
Well placed images
Don’t forget to add images to your blog post that help enhance the meaning of your post and grab the attention of your visitors. Remember to give the image a relevant name. For example, don’t name it “IMG423”; give it a descriptive name like “steakcookingdemo” instead.
“How To” Content
Everyone loves to read good content and tutorials. Anything that you can show your audience how to do is fodder for a good tutorial post. You can add images, text, and video to enhance the usefulness of these posts.
Industry News
Keeping up with industry news is a great way to show how knowledgeable you are and provide that information to your readers without them having to look elsewhere. If they see that you are a good all-in-one provider for the information they need, they will come to you first.
controversial content
Sometimes you want to stir the pot. The reason is that it can make your content go viral. But do this with caution. If you can cause good controversy and not negative controversy, that’s even better.
List of articles
The article you are reading right now is a list article. This is a great way to provide information in chunks that people like to read. Reading content without headers can be hard on the eyes and make people click. A good list is easy to read and write.
checklists
These are helpful types of content that you can use as content upgrades to help people transition to your list. Add them to the content you’ve already created where relevant and request a registration to get the download.
reviews
Any niche offers the opportunity to earn a little extra income by doing reviews and linking to the product you recommend in the review. Sometimes a company may decide they like the reviews you’ve done on their own and ask to work with you by offering free products as well.
Problems and solutions
This is a great type of blog post that is very interesting to your readers. If you can describe a problem and then tell them about the different solutions available (including yours), they can click the link to the offer and you’ll earn money.