There are many definitions of marketing, in fact, too many. Along with the progression of the Internet and consequently the development of new marketing techniques, technologies, and gimmicks, new definitions of marketing are appearing in large numbers. However plural and diverse the definitions of marketing may be, their essence remains intact. Marketing is certainly still the unique function of the […]
Link building is one of the cornerstones of effective SEO. Google and other search engines give a lot of weight to authoritative site links, as they recognize them as votes. The more links you get from authoritative sites, the higher your ranking will be. Link building is often a difficult task and you need to do it right to get […]
A friend of mine, Tom, recently commented on this obvious trend. At age 51, Tom works as an IT consultant (1099 form) for a new medtech company. Tom recently shared that he had just returned from a meeting with his friends from high school. Many of the people Tom referenced had been in leadership positions at large companies and had […]
Everyone seems to be using it now. It’s all over the place on scrapbook pages, craft projects, and even home decor! So what is this rage about? What’s so cool about chipboard? If you use chipboard all the time, you know how great it can be. But some of us are just beginning to see its amazing uses. I love […]
You’re probably here because someone told you, “You should start a blog!” so you did… And now you don’t know what to do next. Here is a long list of blogging tips that every blogger should have on their to-do and idea lists. Start by writing something EVERY day. Don’t worry so much about what, she just writes. The more […]
Until recently, the term ‘corporate social media’ was defined as a refined and sophisticated profile of a brand and cautiously generated posts. The fundamental goal of corporate social media was to build influence, promote brand recognition, and ultimately sell the products or services. Although the concept of corporate social networks has not changed, the procedure has certainly been transformed. With […]
When you market your business on the internet, you need to make sure that you interact with your customers and customers. A great way to do this is to have an email marketing plan that keeps you in touch with your target market; here are some smart ways to make your plan great. Stay away from rent or buy lists […]
The first step in writing a business plan is to find a good template to use that will provide you with a framework in which to add all the key elements of your business in the most logical order and in a way that helps you build the case for the business plan. success of your business. There are many […]
The 80-year-old LEGO Group believes that “only the best is good enough,” according to founder Kirk Christiansen. Consequently, it is registered to several key ISO standards, including ISO 9001 (quality management), ISO 14001 (environmental management) and ISO 8124 (toy safety). When was the last time you opened a new LEGO kit and found missing parts or instructions or something less […]
Visibility is the key to success for any new or existing business entity. Regardless of the industry you serve, you need to be able to effectively market your brand to mainstream, niche, or mass audiences. While the integration of social media and mobile media is essential, there are still traditional ways to advertise your products and business across the board. […]
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