Improve link popularity by submitting to niche directories
Given that Search engines are putting more and more emphasis on “link popularity“As part of their search engine ranking algorithms, webmasters should definitely spend some time creating quality backlinks for their site. There are several effective ways to increase your link popularity and one of the most valuable is to submit the details of your links to specialized web directories in your industry.
Profits:
- Valuable one-way links to your site
- Traffic directed to your website from the directory
- In most cases, you choose the anchor text for your link.
- Directories are edited by humans, being included in a directory means that your site has met some editorial quality standards.
- Profitable advertising – most directories offer a ‘free shipping’ option
So how can you find specialized web directories to submit your website to?
1. Search your favorite search engine
Go to your favorite search engine and type general keywords related to your website in the search box combined with the word “directory” gold “submit urlSearch engines love to put directories and information portals on the first page of their search results for general keywords, making this technique a great first step in your link building campaign.
2. Use Google’s advanced operators
For more specific searches, you can use Google’s advanced search operators; “allintitle:”, “allinanchor:” and “allinurl:” commands. If you have a real estate site, some possible searches might include:
allintitle:real estate directory
allinurl:real estate directory
allintitle:send real estate url
allintitle:free real estate directory
Note that you should NOT put a space after the colon.
Use the “inurl:” gold “intitle:“advanced operators to return results that contain the first word in the website title or URL and any subsequent words in the body text of the document. Using our real estate example, you can use these commands to perform the following search.
inurl:real estate send url
Again, note that you should NOT put a space after the colon.
This search would return results that contain “true“in the page url and” submit and / or url and / or status “somewhere in the body of the web page.
Alternatively, you can perform this search:
inurl:true inurl: real estate directory submit add website url
This search would return results with “real estate“in the URL and any combination of the remaining words in the body of the web document.
Start with the allin commands for the most specific results, and build up with the inurl and intitle commands for a broader scope.
3. Use other directories to search for directories
After you start submitting your link details to directories in your industry, you will find that many of them will also have a section dedicated to listing other directories. This can be a great way to find directories that may not appear in your search engine searches.
4. Analyze your competitors’ links
Use the Link:[http://www.competitordomainname.com] command in your favorite search engine to see who your competitor links to. Most likely, they have submitted your site to various specialized directories and other related websites. Your analysis will produce results that you may never have thought of or could not find using the “all inside” gold “on“Google searches.
Note that at the time of writing, Google does not provide a complete backlink report for a website, so my suggestion is to use Yahoo or MSN if you want to get reliable backlink counts.
Means:
Google Advanced Search Operators explained
SEO Company’s Free Web Directory List – Almost 200 free web directories are listed. The list can be sorted by Alexa rank, Google PR, backlink count, and more.
List of best web directories